Business, Cloud Tech, Communications Tech, Docusign, Social Media

Momentum 2014 Conference Signups Are Open

It seems that tech conferences give their attendees just enough time to recover before announcing a new get-together in San Francisco. Hot on the heels of Dreamforce 2013 last month, Docusign has announced their annual tech conference Momentum 2014 and signups are already available online.

The official website claims it will be “3 days of unparalleled networking and discovery” and it should live up to that statement if Momentum 2013 is any indication. Last year’s event gave Docusign a chance to showcase major advances in e-signature and cloud and the permeation of e-signature into almost every major industry. This year’s emphasis is on becoming 100% digital, and attendance promises “actionable strategies to cut costs, conserve resources and make your company truly unstoppable.”

Like any good technology conference, Momentum 2014 hosts numerous tech celebrity speakers. Docusign executives Keith Krach (CEO), Tom Gonser (CSO) and Roger Erickson (VP of Customer Success) will all have speaking events. The two guest stars this year are John Hinshaw (VP of Technology and Operations) from HP and Zach Nelson (CEO) from cloud software company Netsuite.

Momentum 2014 has two events March 4-6 event running in Docusign’s home in San Francisco and a London conference taking place on June 4. Early bird passes are currently selling for $795 (compared to a normal price of $995) with a 3-for-2 bundle going for $1,990 and an 8-for-5 at $4,975. Docusign has always had a strong tradition of content marketing, and the Momentum announcement combined with their recent 2014 Winter Release indicates a major effort to catch the tech community’s attention before the year closes out.


A Quick Look at Cloud Computing

Cloud technology has seen more and more business application in the last several years and has now reached a level of relevancy that has the world paying attention. If nothing else, people recognize it as one of the new hit buzzwords in business tech.

Cloud computing, like most improvements in business tech, is just a time and cost saving measure. It is essentially just a different way of hosting data that offers greater flexibility by getting around a lot of the limitations of a physical infrastructure.

Cloud services provide IT that can be tuned to a business’s needs and fees tend to be collected by rate of consumption, rather than a rigid yearly contract. They also help get around the physical limitations of data centers. Rather than building a new data center, companies can simply contract with a cloud provider and rent out their infrastructure.

An easy example is the popular Google Docs application. Google offers an imitation of the Microsoft Office suite, including a spreadsheet app, that is accessible from any computer via the internet and saves any work you have done on their servers. Work done in Google Docs stays synchronized across different machines because the files are stored elsewhere.

A recent San Francisco tech conference in September saw a discussion of some of the big names in the tech industry discussing cloud computing, including Evan Goldberg, CTO of cloud provider Netsuite, and Keith Krach, CEO of cloud-based electronic signature company Docusign. Krach endorsed cloud technology primarily as a “positive money-saving measure, as it calls for no costs to keep administrators or operations specialists.”

Both Netsuite and Docusign, along with many other cloud-based companies, have made big waves in the business tech world and see use both in small offices and Fortune 500 companies. Cloud technology seems here to stay, and promises to only see innovation for the foreseeable future.