Cloud Tech, Docusign, Internet, Marissa Meyer, Salesforce, Yahoo

2014 – The Year Mobile Won

In an appearance on Bloomberg TV, Google CEO Eric Schmidt outlined his thoughts on 2014, general tech trends and Google’s biggest mistake that it plans to correct in 2014. Among other topics, a major sticking point was that if 2013 was to be the year of the mobile, then 2014 will be the year that mobile has won.

Mobile has been on a sharp rise for the last few years, and in 2012 many predicted that 2013 would show the best has mobile has to offer but other tech giants seem to agree that the best is yet to come.

Cloud giant Salesforce.com and CEO Marc Benioff dedicated their famed cloud convention Dreamforce to highlight the release of Salesforce1, a condensation of their business suite onto mobile. Benioff and Yahoo CEO Marissa Mayer continued to have a keynote on how going mobile-first was the way of the future.

In a lot of ways Salesforce is cloud, with no other true competitor in sight and cloud has always been about digitizing technological function to make it more fluid. Taking cloud services to mobile seems to be a logical extension of that.

Many important cloud based companies have either already endorsed Salesforce1 by supplying apps for the platform, made their own mobile improvement efforts or both in the case of companies like Docusign (whose CEO Keith Krach already collaborates with Salesforce) and their recent announcement of their 2014 Winter release and a focus on improving the mobile experience.

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Cloud Tech, Technology

5 Tip To Stay Afloat At Dreamforce 2013

Dreamforce 2013 officially kicked off yesterday, and if you’re a first time attendee odds are you’re still reeling from the 130,000 strong crowd trying to pack into the Moscone venue built for 60,000 people. Major keynote speakers include Salesforce leader Marc Benioff and Yahoo CEO Marissa Meyer, who is making headlines with her rejection of the NSA.
The rising popularity of cloud computing has turned Dreamforce into one of San Francisco’s biggest annual business conventions, from humble beginnings in 2003 with a turn-out of 1300 people up to 92,300 attendees counted last year.
It has become the business event for cloud computing as a networking opportunity, speaking forum for tech celebrities and a place to enjoy yourself as you absorb the best that the business has to offer. If you happen to be an attendee of Dreamforce (or any major convention really), Mat Rider with Dreamforce veterans Docusign, founded by Keith Krach, has a few tips to help you stay on your feet.
1) Be prepared, practical and patient
This is the basic stuff. There’s a lot of area to cover, so make sure you have a schedule you can keep to and follow it so you don’t hang your colleagues out to dry. Anticipate that you’re going to be walking everywhere due to massive congestion and dress accordingly by wearing comfortable, light clothes you can stay in all day. Leave the heavy gear behind and stick with a smartphone or tablet. Be prepared for crowds!

2) Find your niche
This ties into planning out your time. Dreamforce is huge, and events and speeches are going to be directed at audiences that want to see and hear them. If you’re a developer, you might not want to spend an hour listening to a talk on marketing strategies (though if you do, kudos).

3)Build relationships
One of the main reasons to go to Dreamforce is for the networking. Take the time to get to know people in your field and pass out those business cards. Build a rapport that will last after the convention is over, and you might end up with a positive friendship, business relationship or both.

4) Have fun (but not too much fun)
One of the other main reasons to go is to attend one of the dozens of official and unofficial parties. Go fit in as much fun as you can, but don’t forget that it’s still a business conference and your coworkers are probably with you. Know when you shouldn’t have that last drink. There’s an app available that does the leg work for you called Partyforce.

5) Be an advocate for your favorite apps and companies
Companies have vendors at Dreamforce to market their product and make connections with their fans. If there’s a company you’d like to show support for, go to their booth and ask to become and advocate. You can support the companies you want to succeed will likely end up with some convention swag for your efforts.

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Cloud Tech

Dreamforce 2013 Offers Greater Focus on Entrepreneurship this Year

Dreamforce 2013 is steadily approaching with dates set from November 18-21 . The annual conference is put on by Salesforce, a multibillion dollar company that specializes in cloud computing and Software as a service (SaaS) technology. Dreamforce 2011 reported over 31,000 attendees, making it one of the largest business conferences. Unsurprisingly, it is a hotbed of new business information and seminars on how to best to keep up on business technology’s rapidly moving edge.

Several major figures will appear as keynote speakers, including Marc Benioff, the chairman and CEO of the hosting company salesforce.com, and Marissa Meyer, CEO and President of Yahoo!.

Representatives from many companies, including several major figures in the cloud computing industry, are attending to play a role as well, either as vendors or as presenters at smaller events.

Dreamforce organizers report that they plan to put a particular focus on digital entrepreneurship this year by bringing in some of the big names in cloud technology startups to talk about their experiences. One familiar face is Drew Houston, founder of the celebrated cloud company Dropbox. Dropbox has become a household name in the business tech world, and Houston will be participating in the Founders Forum which offers advice on how to grow your business.

Also in attendance at Founders Forum will be David Barrett, founder of Expensify. Though a smaller brand than Dropbox, Expensify’s focus on small business users has expanded its popularity significantly as business technology becomes more mainstream. It has been featured on the Wall Street Journal this year.

Docusign, represented by manager Mike Borozdin, will be attending as well with a vendor booth and also taking part in two theater sessions and one mini-hackathon. Docusign was and still is one of the most rapidly growing cloud technology companies in 2013, as more businesses attempt to take their operations further and further into the cloud.

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